Friday, May 24, 2013

Minimal USA makes "minimal" even the outdoor

More than 300 guests including architects, interior designers, press and clients, have admired for the very first time Minimal’s first outdoor kitchen in all its glory on Minimal USA’s showroom rooftop.


Minimal USA Outdoor Kitchen Event
Minimal USA's showroom rooftop has hosted the Company's ICFF event


The event, in partnership with Gaggenau, Hangar Design Group and sponsored by Serralunga, Birra Moretti and Jean-Charles Boisset, has also had a live coverage on Minimal USA’s social media profiles.

The unfolding of the night, in fact, could also be followed on Minimal USA's FacebookInstagram and Twitter official accounts, where more pictures of the party and, most of all, of the kitchen will be uploaded to soon.


Minimal USA Outdoor Kitchen Event
Outdoor furniture sponsored by Serralunga


Minimal’s first line of outdoor kitchens has effectively removed all limits to its offering. Architects and interior designers can finally give space to their creativity by conceiving the use of the kitchens in outdoor spaces, making them, at the same time, minimal.


Minimal USA Outdoor Kitchen Event
The managing director and the staff of BOLON by VIIIR took part at the event 


Professionals and not have now the perfect product to give free rein to their imagination to create new styles combining elegance, beauty, design and practicality, both inside and outside their houses, counting on the quality of the Made in Italy of Minimal USA.


Minimal USA Outdoor Kitchen Event
The architect Gary Paul and his friends enjoying the night


This outdoor friendly collection features materials that make the kitchen not only perfect for the outdoors, but also for the interiors, ensuring a superlative result. The design is typical of Minimal USA: contemporary and minimal. As any other products by Minimal, the kitchen is fully customizable in size.


Minimal USA Outdoor Kitchen Event
Minimal USA Outdoor Kitchen Preview Event in its full swing


Once again, Minimal USA has shown its continuous research & development efforts aimed at improving and offering products with the latest high-tech innovations.


Minimal USA Outdoor Kitchen Event
Guests enjoying the ICFF event on Minimal USA's showroom rooftop


Further innovations that have already been introduced to Minimal USA’s products are new wood doors with veneers thick enough (4 millimeters = 0.15 inches) to be used as countertops, significantly stronger than those used by the competition. The new veneers come in a multitude of different woods and can be custom finished to match the customers’ preferences.


There is no limit to imagination. There is no limit with Minimal USA.


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